This talk is about exactly what its title implies. For the first half, I thought I wasn't going to hear anything I didn't already know. But by its conclusion, I found that although I still hand't heard anything I didn't already know, I was surprised to find that the hour of small and simple stepping stones employed by Jhally to arrive at his conclusion had been a seemingly unrefutable path to the harshest condemnation of children's television programming on record. In that sense, I would consider this lecture an extraordinarily well executed example of how to persuasively argue what is almost a hyperbole. It is truly a stroke of brilliance to lead an audience for an hour and make them think they've heard nothing particularly unusual, yet leave them at a striking conclusion.

Very well done.

Review of: How TV Exploits It's Audience

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